Magdalena Urbaniak, Project Manager at Brand24 joins Host Jim Nico on The Hashtag Show.
Brand24 is a social media listening tool created for real time internet monitoring and the tracking of hashtags or keywords that you choose. An affordable and beautifully easy to use online monitoring application, Brand24 gives you instant access to mentions about your brand across the web, from social networks to influential publishers. It helps to identify and analyze online conversations about your brand, products, service and competitors. It tracks and engages people who mention your brand to find leads. Thanks to these real time notifications, you’re always up-to-date.
Magdalena shares with us a few examples of how Brand24 works. Using the social listening tool, Brand24 with help from hyperCREW launched a campaign that increased the social media buzz of the pizza restaurant chain, De Grasso, by 135% and increased the number of interactions on their Facebook page by 25%. The details of the story are on the Brand24 website but in short, what they did was deliver a surprise pizza to someone who had posted on Facebook that he wanted pizza.
Another example given by Magdalena involved the Brand24 Founder/CEO, Mike Sadowski and the events that happened after he realized his 2014 “Silicon Valley Happy Moments” video got featured on Konica Minolta Business Innovation Center. Hear how he increased the buzz of the brand and ended up with a new client. You can read about the details of this story on the Brand24 website.
Brand24 is offering a special deal for The Hashtag Show listeners. You can get a 50% discount on Brand24 services for 3 months. Click here to get the special offer.
You can connect with Magdalena on LinkedIn
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