Stacey Horowitz, the founder and president of Shopping for a Change®, which was established to create an extended global marketplace for fair trade products by artisans, artisan co-ops, and companies that employ these artisans, predominantly women, from economically disadvantaged areas throughout the world joins Host Deirdre Breakenridge on Women Worldwide. As Stacey approached age 50, she felt a stronger need than ever to make a difference in the world, and wanted to do so on a global scale.
On the show, Stacey discusses how a trip to Peru changed her life, connecting her to women artisans in the region. She built her business, Shopping for a Change® , to not only help artisans and their communities, but also to create a business model that funds US charities of the customer’s choice at checkout. As a busy entrepreneur, Stacey openly discusses her “Take Action” attitude and how “you can’t sit on the fence” when you want to make big changes.
A little more about Stacey Horowitz … Stacey is a talented multi-media artist specializing in commissioned paintings and jewelry. Her extensive background encompasses years in the creative and promotional departments of advertising agencies (clients included Electronic Arts, Jessica McClintock, and Sun Microsystems); and in the wholesale consumer products industries as a manufacturer’s representative (Olga Lingerie, Birkenstock, and Aveda).
You can connect with Stacey on LinkedIn
A little more about Your Host, Deirdre Breakenridge … Deirdre is an author, entrepreneur and CEO of Pure Performance Communications. A 25-year veteran in PR and marketing, she is the author of five Financial Times Press books including her latest titles, “Social Media and Public Relations,” and “Putting the Public Back in Public Relations.” Breakenridge speaks nationally and internationally on the topics of PR, social media and marketing. She’s an adjunct professor at NYU and UMASS at Amherst, a recognized blogger at PR Expanded, and also the co-founder of #PRStudChat, a dynamic twitter chat with PR professionals, educators and students.
Connect with Deirdre by following @dbreakenridge on Twitter and on her blog at www.deirdrebreakenridge.com.